June, 2007

The No Kill Advocacy Center asked Feather River Productions to reorganize its voluminous library of content into an easy to navigate, professional website. Important to the Director of the Center is that its strong message be conveyed in a format that features a life affirming graphical interface.

This non-profit relies on donations from private citizens who love animals. Our task was to provide content organized to inform and motivate them to take action in support of the No Kill message. Ample opportunities are available for site visitors to make a contribution whenever they are moved by what they see and read.

Simultaneously, the Center must draw philosophical support from progressive animal shelters and enlist them into its lifesaving programs AND to attract and motivate animal lover activists to take actionable steps on behalf of the Center's goals. The library of articles and materials to excite a spirit of activism is a real center of interest.

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